NHL partners with Joost

Update (6:40 PM): Despite the news reported here, I do not yet have unlimited invitations to Joost. I’m sorry. – Matt

Update (5:45 PM): I only have three invitations to the Joost Beta and I will be sending them off to the first three commenters below as soon as I have the time. I’m sorry, but those three are all I have. It looks like Joost is nearing a wider release, though, so you shouldn’t have to wait long. If you want to get on the fast track, go here and sign up to be alerted when they open things up more. – Matt

I’m excited. The NHL is getting it! This is something I’ve been hoping would happen for months, as Joost is one of the coolest things I’ve seen on the internet in a long time. It’s definitely bleeding edge, but it’s great to see the League taking the lead in the industry by entering into this partnership. Great move by the NHL. I can’t wait to see the content posted.

Press Release:

National Hockey League partners with Joost
NHL Content To Be Made Available On Joost In Time For The 2007 Stanley Cup Final

NEW YORK (May 1, 2007) – The National Hockey League (NHL) will offer free hockey programming to consumers on the Joost distribution platform beginning at the start of the 2007 Stanley Cup Final. The announcement was made today by Joost™, the world’s first broadcast-quality Internet television service, and the NHL.

Under the agreement, the NHL will provide full-game replays on a delay and highlights from this year’s Stanley Cup Playoffs, combined with a rich selection of vintage games from the NHL archives. Some of the historic action available includes: game 7 of the 1994 Stanley Cup Final in which the New York Rangers defeated the Vancouver Canucks; game 7 of the 1993 Western Conference Final game between the Toronto Maple Leafs and Los Angeles Kings featuring Wayne Gretzky; and the ultimate game of the 1997 Stanley Cup Final, in which the Detroit Red Wings topped the Philadelphia Flyers.

Currently available in expanded beta, Joost combines the best of TV and the best of the Internet by offering viewers a unique, TV-like experience enhanced with the choice, control and flexibility of Web 2.0. Joost can be accessed with a broadband Internet connection and offers broadcast-quality content to viewers for free.

Through Joost, viewers can watch programming from the NHL on their computers through a customizable platform with advanced television viewing features such as links to more information or related websites based on the content. This service also offers a variety of plug-in applications, such as instant messaging, message boards and news tickers.

“The NHL remains committed to making the game accessible to fans on their terms. The Joost platform is another step in the evolution of web video and we know that NHL fans, the most tech-savvy in sports, will be early adopters of it,” said Keith Ritter, President, NHL Interactive CyberEnterprises. “We are very excited to announce our partnership with Joost and believe it is a fantastic new service that our fans will truly enjoy.”

Yvette Alberdingk Thijm, Executive Vice President of Content Strategy and Acquisition for Joost, said, “Our partnership with the NHL, one of the major sports leagues in the U.S., gives fans from around the world access to their favorite sports content, and allows the NHL to grow brand awareness in previously untapped global markets. Offering classic and recent NHL games in our high-quality format will be a great benefit for Joost users and hockey fans everywhere.”